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“The key to the Private Web is notification, not the actual content. The social signals that enable or disable connections are the new PageRank. It’s not a link but the ability to see the metadata that describes a link’s immediate value that’s valuable.”
— The Private Web
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via www.ibelieveinadv.com Ännu ett försök med integration mellan teknik och papper. I Axestil

via www.ibelieveinadv.com

Ännu ett försök med integration mellan teknik och papper. I Axestil


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“That’s what Deborah Schultz of Altimeter Group cautioned OMMA attendees, emphasizing that thinking of social media as a marketing platform — in and of itself — is a big “mistake.” “It think this is a huge mistake,” she said. “It is a major shift. It may have an advertising component in it, but it is not just a marketing channel.”
— MediaPost Publications It’s A Mistake To Think Of Social Media As Advertising 09/21/2009
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